Dosto, Adsense ka performance reports option bahut hi kaam
ka chiz hai.Yeh aapke daily ke site performance ko batata hai.Yeh option keval
aapka earning hi nahi balki earning se related saari jaankari deta
hai.Performance report option ked war aap graph ke Madhyam se daily , weekly ya
monthly apne adsense account ke performance aur site ke performace ko check kar
sakte hai.
Yeh performance report aapko earning increase karne ke kaphi
jyada help karta hai.Performance report ke basis per aap jaan sakte hai ki
aapko apne site me kya modification karna chahiye taaki aapka earning increase
ho sake.Aap tabhi kisi chiz me progress kar sakte hai jab aapke pass usko
achieve karne ka raasta ho.Performace report hame wahi raasta dikhaata hai
jisko follow karke hum apne earning ko kai guna jyada increase kar sakte hai.
Adsense account ke performace ko show karne ke liye isme
bahut saare option include kiye gaye hai.Hum one by one sabhi option ke baare
me charcha karege : -
Data Breakdowns
Adsense data ko bahut saare option ke basis per divide kiya gaya hai taaki aapko
samajh ne sahuliyat ho : -
a) Time – Aap Adsense account ke performance ko days, week
aur month ke basis per dekh sakte ho.Aapko iske liye adsense account ke top per
Date range ko select karna hota hai.Yaha per aap ek date range ko dusre date
range ke sath comparison bhi kar sakte ho aur dono time per apna Adsense
performace dekh sakte ho aur jaan sakte ho ki kis samay hamare Adsense account
ka performance accha tha.
b) channels : - channel ab url channel aur custom channel me
split ho gaya hai taaki apke site ke sabhi areas ko acche se track kar ke unke
performance ke baare me jaana jaa sake.
c) Sites : - Yaha per aap domain aur sub-domain ke data ko
dekh sakte hai sath unke estimated earning, ad request etc ki jaankari le sakte
hai.
d) Owned sites – Adsense me ek option hota hai “owned sites”
jaha per aap apne saare sites ko add kar sakte hai.owned sites me aapne jo bhi
sites add kiya hai unke performance ko aap dekh sakte hai.
e) Ad types – Ad types me aap check kar sakte hai ki kitni
baar aapke site per text ads, image ads ,rich media ads aur link units appear
hue hai.
f) Ad networks – Yaha per aap Google certified ad networks
ke data ko check kar sakte hai.for example estimated earning, ad requests etc
g) Ad sizes - Yaha
per aap dekh sakte hai ki kaun size ke ads aapke site per accha perform kar
rahe hai.Unse related saare data aapko mil jaate hai.
h) Bid types – Yaha per aap dekh sakte hai ki Advertiser
aapke site per appear hone waale ads ke badle kitna pay kar rahe hai. For
example – cost per click or cost per thousands impressions
i) Targeting types – Yaha per aa dekh sakte hai ki ads kaise
apke site ke pages per match kar rahe hai contextual ya placement targeting ke
dwara.
j) Products – Agar aap Adsense ke multiple product ko use
kar rahe ho earning karne ke liye to phir aap iss section me aapne saare
products se realte earning aur performance ko check kar sakte ho.For example
Adsense for content aur adsense for search yaha per aap dekh sakte ho ki yeh
product apke total earning me kitna contribute kar rahe hai.
k) Ad units – Yaha per aap individual ad unit ke performance
ko check kar sakte ho aur jaan sakte ho ki uss se kitna earning ho raha hai aur
wo kaisa perform kar raha hai.
L) Countries – yaha per aap country wise apne Adsense
account ke performace report ko dekh sakte ho.Sath hi earning ko bhi dekh sakte
ho.
m) Platforms - Yaha
per aap platform wise saare data ko check kar sakte ho : -
Desktop – yaha per aap wo traffic details dekh sakte hai jo
desktop computer use karne waale users se aati hai
High-end-mobile devices – yeh saare traffic details ke baare
me batata hai jo smartphone se aata hai jaise ki android phone.
Tablet – yaha per aap wo traffic details dekh sakte hai jo
tablet device se aati hai
Other mobile devices – yaha aap wo traffic details dekh
sakte hai jo low-end and mid-end phone use karne waale users se aate hai.
Uper diye gaye option ke according to aap data dekh hi sakte
hai lekin agar aap chahe to aur bhi kai option add karke uske dwara bhi data ka
analysis kar sakte hai.
Graphs
Charts ke dwara aap apne report ka visual representation
dekh sakte hai.Adsense account ka performance ko behtar samajh ne me chart
important role nibhaata hai.Aaap bahut saare item ko select karke usko graph ke
madhyam se samajh sakte hai.Graphi hame easy way me koi bhi report samajhne me
madad karta hai.
Customization
Jab aap Adsense account me login karte hai to aapko Adsense
interface ka default view dikhaai deta hai lekin aap isko change bhi kar sakte
hai.Aap apne tarike se apne default view ko customize kar sakte hai.Aap
customize kar sakte hai ki kaun sa metric aapke report me show hoga aur kaun sa
metric show nahi hoga.
Scheduled Reports
Jab aap apne adsense account me report ko create karte ho to
aap regular interval per same report ko run kar sakte ho aur apne aap ko mail
bhi kar sakte ho.Iske liye aapko “save report” button ko click karna hoga aur
uske baad “Run this report automatically” check box ko select karna hoga.
Performance report me default metric ke sath-sath aap bahut
saare metric alag se add bhi kar sakte ho aur uske according report dekh sakte
ho.
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